Social Media Marketing Specialist (Bilingual in Mandarin)

Job Description

**Job Description** + **Strategy Development:** Create and implement comprehensive social media strategies aligned with overall marketing goals. + **Content Creation:** Develop, curate, and schedule engaging text, image, and video content (reels, graphics) for various platforms. + **Community Management:** Monitor social channels, respond to inquiries, and foster engagement with the community. + **Analytics & Reporting:** Track key performance metrics (ROI, traffic, engagement), analyze data, and generate monthly reports for senior management. + **Campaign Management:** Manage paid social media advertising campaigns. + **Collaboration:** Coordinate with marketing, sales, and design teams to ensure brand consistency. + **Trend Monitoring:** Stay current with social media trends, tools, and best practices. **Qualifications** + **Experience:** At least 1 year of work experience in social media or digital marketing. + **Platforms:** Deep understanding of major platforms (LinkedIn, Instagram, Facebook, TikTok, X, YouTube). + **Skills:** Strong copywriting, editing (photo/video), and communication skills. + **Analytics:** Proficiency in social analytics tools (e.g., Google Analytics, Hootsuite). + **Education:** Bachelor’s degree in Marketing, Communications, or related field. + **Tools:** Familiarity with design tools (e.g., Canva, Adobe Creative Suite) and CMS platforms. + Must be Bilingual in Chinese and English **Additional Information** All your information will be kept confidential according to EEO guidelines. Pay is $25-$30/hour. **Pay Details:** $52,000.00 to $62,400.00 per year Equal Opportunity Employer/Veterans/Disabled Military connected talent encouraged to apply To read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to https://www.adecco.com/en-us/candidate-privacy The Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable: + The California Fair Chance Act + Los Angeles City Fair Chance Ordinance + Los Angeles County Fair Chance Ordinance for Employers + San Francisco Fair Chance Ordinance **Massachusetts Candidates Only:** It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.